CASE STUDY / THIRD WAVE AUTOMATION
BOLD TECHNOLOGY. CLEAR DIRECTION.
Helping an automation innovator reach its audience.
Email. Social. Search. HubSpot.
A coordinated marketing approach.
The Client
A NEW WAY
TO MOVE.
Autonomous forklifts. A focused marketing plan.
Third Wave Automation develops autonomous forklift and warehouse automation solutions. Its challenge was reaching the right audience with a coordinated marketing approach.
INDUSTRY
Warehouse automation
FOCUS
Autonomous forklifts
THE CHALLENGE
BIG POTENTIAL.
FOCUSED REACH.
01
Lead quality.
Reach relevant prospects.
02
Brand trust.
Build awareness in a competitive market.
03
Lead handoff.
Streamline marketing with HubSpot.
THE CLIENT IN CONTEXT
COMPLEX TECH.
CLEAR PURPOSE.
The client’s website introduces its autonomous technology. Our work focused on campaigns, content, and HubSpot.
THIRD WAVE AUTOMATION / CLIENT WEBSITE
THE CONNECTED APPROACH
RIGHT CHANNELS.
SHARED FOCUS.
A coordinated plan across four areas.
TARGETED EMAIL
Make outreach relevant.
Segment your audience, personalize campaigns, and A/B test.
ORGANIC SOCIAL
Build a visible presence.
LinkedIn content highlighting expertise and encouraging engagement.
PAID SEARCH
Meet active interest.
Keyword-led ads, dedicated landing pages, and ROI-focused messaging.
HUBSPOT ADMINISTRATION
Keep operations connected.
CRM setup, automation, and performance reporting.
THE CONNECTED APPROACH
NOT SURE WHAT YOUR
MARKETING ACTUALLY NEEDS?
You do not need to have the channels figured out. Tell us what you are trying to accomplish and we will help build the right approach.